The use of Web 2.0 internet sites to undermine tobacco advertising bans and to mobilise tobacco control advocates

Funding Activity

Website
http://purl.org/au-research/grants/nhmrc/570869

Funding Status
Closed

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Funded Activity Summary

With advertising bans eroding direct tobacco advertising opportunities, tobacco companies are embracing covert means of keeping their products and policies in current and potential consumers' minds. While the Internet is being used extensively to sell cigarettes, its largely unregulated status holds much potential as a vehicle for promoting smoking and tobacco products, as well as anti-smoking dialogue. This project assesses the potential of globally popular websites to promote and discourage smoking.

Funded Activity Details

Start Date: 01-01-2009

End Date: 01-01-2013

Funding Scheme: NHMRC Project Grants

Funding Amount: $365,531.00

Funder: National Health and Medical Research Council

Research Topics

ANZSRC Field of Research (FoR)

Health Promotion

ANZSRC Socio-Economic Objective (SEO)

There are no SEO codes available for this funding activity

Other Keywords

Internet and online environments | advocacy | communications-social research | policy and interventions | public health | smoking | tobacco | tobacco control

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