Communicating health: optimising engagement and retention using social media

Funding Activity

Website
http://purl.org/au-research/grants/nhmrc/GNT1115496

Funding Status
Closed

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Funded Activity Summary

In order to impact on health, young people need to be engaged and retained in health interventions. The application of social media to engage, retain and promote health behaviour change in this target group has enormous potential but is poorly researched. This project will engage young people of all incomes and education from across Australia and assess their attitudes and behaviours and determine most effective social media content and delivery to optimise engagement and retention.

Funded Activity Details

Start Date: 01-01-2016

End Date: 01-01-2020

Funding Scheme: Targeted Calls

Funding Amount: $950,060.00

Funder: National Health and Medical Research Council

Research Topics

ANZSRC Field of Research (FoR)

Public Nutrition Intervention

ANZSRC Socio-Economic Objective (SEO)

There are no SEO codes available for this funding activity

Other Keywords

nutrition | obesity | prevention | public health | social and behavioural research

Related Links