Extension of MSC Certification for Western Australian Fisheries

Funding Activity

Website
https://www.frdc.com.au/project/2013-030

Funding Status
Closed

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Funded Activity Summary

The FRDC, WAFIC and MSC have undertaken public perception studies on the support of fishing activities that have shown that the industry has a very low level of support. The Australian public simply does not believe the message given to it by industry and Government. Western Australia has recognised that the very survival of wild-harvest fisheries depends on a paradigm shift in this negative perception and only a credible, internationally recognised, third-party certification of the State's fisheries will alter the perception and provide industry with the level of security to invest in its future.
The $14.56 million earmarked for third party certification will be split as following: $6.56 million for MSC pre-assessment, full assessment and initial audit and; $2 million per year over 4 years ($8 million) to support Department of Fisheries research and management inputs to the certification process. If the benefits of this investment are to be fully realised for the State and the industry there must be investment in community and industry engagement, and engagement with the post-harvest sector through to the retail and food service. Without such engagement the benefits of certification will not be fully captured. This will require research and testing of cost effective mechanisms to effectively engage. The project builds on the substantial investment by the FRDC in research for Ecosystem Based Fisheries Management. The project will also link with other FRDC activities nationally like the Key Stock Status Report and the trial of the NSW Responsible Fisheries Management Certification project. The whole program of activities in WA that include: A new fisheries Act; MSC certification; and support for FRDC’s marketing function are singularly the largest changes being implemented by a fisheries jurisdiction to improve the future outlook for both capture fisheries and aquaculture.

Objectives:
1. To develop and assess communication strategies on how best to obtain commercial fishers support for implementation of third party certification in their fisheries, with the focus being on Marine Stewardship Council (MSC) certification
2. To assess options for promoting MSC to obtain public confidence in the management of WA fisheries
3. To assess different evaluation methodologies for third party certification that are cost effective and improve the delivery of the program for both fishers and the community
4. Develop and trial a practical framework that would deliver a more cost efficient way for a range of smaller, independent, companies in the supply chain to gain MSC Chain of Custody to optimize community recognition and appreciation of Australian MSC certified seafood
5. To work with stakeholders (retail, fisheries management and environmental agencies) to establish where possible equivalence for the third party certification framework that is being developed for WA fisheries

Funded Activity Details

Start Date: 01-09-2013

End Date: 31-08-2017

Funding Scheme: Funding Scheme not available

Funding Amount: $686,000.00

Funder: Fisheries Research and Development Corporation

Research Topics

ANZSRC Field of Research (FoR)

There are no FoR codes available for this funding activity

ANZSRC Socio-Economic Objective (SEO)

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Other Keywords

Education | Fisheries Management | Innovation | Marketing | RAC WA | Range Expansion | Social Licence | Stakeholder