Linkage Projects - Grant ID: LP140100226

Funding Activity

Website
http://dataportal.arc.gov.au/NCGP/Web/Grant/Grant/LP140100226

Funding Status
Closed

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Funded Activity Summary

Developing an innovative entertainment-evaluation model to evaluate the efficacy of digital comedy in engaging young men with sexual health knowledge. This project aims to develop an innovative methodology to evaluate the efficacy of using digital comedy to reach young men with information about healthy sexual development. Rates of sexually transmitted infections are rising among young people aged 16-29 in Australia and research shows that young men are poorly informed about healthy sexual development. This project takes an entertainment-education approach, evaluating the use of digitally-distributed entertainment videos to reach young men with this information.

Funded Activity Details

Start Date: 04-06-2015

End Date: 03-06-2018

Funding Scheme: Linkage Projects

Funding Amount: $117,309.00

Funder: Australian Research Council

Research Topics

ANZSRC Field of Research (FoR)

Communication and Media Studies not elsewhere classified | Cultural Studies | Culture, Gender, Sexuality

ANZSRC Socio-Economic Objective (SEO)

Health Education and Promotion | The Media |

Other Keywords

Communication and Media Studies not elsewhere classified | Cultural Studies | Culture, Gender, Sexuality | Health Education and Promotion | The Media

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