Discovery Projects - Grant ID: DP180103718

Funding Activity

Website
http://dataportal.arc.gov.au/NCGP/Web/Grant/Grant/DP180103718

Funding Status
Closed

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Funded Activity Summary

Improving external validity of stated choice experiments. This project aims to deliver more accurate estimates of choice behaviour by reducing biases due to choice task complexity in surveys as well as design artefacts. Extracting 'true' preferences is challenging, not only due to possible hypothetical bias, but also due to increasingly complex choice tasks and the existence of design artefacts. This project will investigate the latter two in the context of marketing, transport, health, and environmental economics, and proposes new methodologies to extract preferences that more closely reflect true behaviour in real markets.

Funded Activity Details

Start Date: 01-03-2018

End Date: 30-06-2022

Funding Scheme: Discovery Projects

Funding Amount: $462,480.00

Funder: Australian Research Council

Research Topics

ANZSRC Field of Research (FoR)

Transport Economics | Marketing Research Methodology | Health Economics | Applied Economics

ANZSRC Socio-Economic Objective (SEO)

Marketing | Multimodal Transport | Behaviour and Health |

Other Keywords

Applied Economics | Behaviour and Health | Health Economics | Marketing | Marketing Research Methodology | Multimodal Transport | Transport Economics

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