Discovery Projects - Grant ID: DP0559830

Funding Activity

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Funded Activity Summary

Anti-Ageing Devices: On the Cultural Politics of Staying Young in a Globalised World. This project explores the proximity of the promotional materials of anti-ageing entrepreneurs to the "healthy ageing" policies central to Australia's strategies for the governance of later life. Little is known about how these initiatives are received at the users' end. By approaching "healthy ageing" campaigns as part of a continuum of images and forces that reconfigure the popular understanding of the life course, the project seeks to inform the long-term policy debate regarding the healthcare of Australia's ageing population. Addressing ARC priority goals "Ageing well, ageing productively" and "Preventative health," the study will be of interest and use to policy makers, industry, advocacy groups, consumers, and the wider community.

Funded Activity Details

Start Date: 30-06-2005

End Date: 30-07-2009

Funding Scheme: Discovery Projects

Funding Amount: $187,539.00

Funder: Australian Research Council