Discovery Early Career Researcher Award - Grant ID: DE220100903

Funding Activity

Website
http://dataportal.arc.gov.au/NCGP/Web/Grant/Grant/DE220100903

Funding Status
Active

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Funded Activity Summary

Charitable triad: How donors, beneficiaries, & fundraisers influence giving. This project aims to test a new model of charitable giving to examine how donors, beneficiaries, and fundraisers together influence donor decisions. Until now, no holistic model has existed to explain donor behaviour: past research has focused on donors but neglected beneficiaries and fundraisers. This project is expected to provide evidence for a new bedrock theory of philanthropy. Findings can also inform practitioner toolkits, offering advice to nonprofits on how to raise money effectively by understanding how the particular organisation and its beneficiaries can influence donor decisions. By helping ensure the survival of charities, this research will contribute to the delivery of essential social services that benefit many Australians.

Funded Activity Details

Start Date: 01-01-2022

End Date: 30-06-2025

Funding Scheme: Discovery Early Career Researcher Award

Funding Amount: $451,885.00

Funder: Australian Research Council

Research Topics

ANZSRC Field of Research (FoR)

Marketing Communications | Psychology | Social and Community Psychology

ANZSRC Socio-Economic Objective (SEO)

International Aid and Development | Structure, Delivery and Financing of Community Services |

Other Keywords

International Aid and Development | Marketing Communications | Psychology | Social and Community Psychology | Structure, Delivery and Financing of Community Services

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