Linkage Projects - Grant ID: LP0454322

Funding Activity

Website
http://dataportal.arc.gov.au/NCGP/API/grants/LP0454322

Funding Status
Closed

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Funded Activity Summary

Virtual Innovation Clusters: the Grid and Customer Relationship Management. Innovation Clusters are seen as geographically based and focussed on product development. Recent studies however indicate that technical innovation in geographic clusters is lower than geographically dispersed companies, and that their competitiveness arises from innovations in tailoring products and marketing. The emergence of the ?Grid? enhances the capabilities of ?Virtual? Clusters. Through installation of a Grid Portal and Grid-enabling analysis tools, we export the capabilities of a geographical cluster around Europe's leading computational facility and contrast this with a Virtual Cluster in Australia, where we demonstrate an innovative application of High-Performance Computing to modelling consumer behaviour and managing customer relations.

Funded Activity Details

Start Date: 05-2005

End Date: 06-2007

Funding Scheme: Linkage Projects

Funding Amount: $200,000.00

Funder: Australian Research Council

Research Topics

ANZSRC Field of Research (FoR)

Electronic Commerce | Marketing And Market Research | Business and Management | Innovation And Technology Management

ANZSRC Socio-Economic Objective (SEO)

Telecommunications | Marketing | Technological and organisational innovation |

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