Linkage Projects - Grant ID: LP150100772

Funding Activity

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Funded Activity Summary

Changing Australian Drinking : A comprehensive social marketing program. This project aims to conduct a stratified randomised trial of an innovative social marketing program that is delivered to adolescents and their parents in Queensland Catholic education schools. The program is designed to change knowledge, attitudes and intentions to drink alcohol among adolescents. The information from this project is expected to be used to improve the program and expand its relevance and use in schools. The program developed will be made available for teacher use in secondary Australian Schools.

Funded Activity Details

Start Date: 11-2015

End Date: 12-2018

Funding Scheme: Linkage Projects

Funding Amount: $234,000.00

Funder: Australian Research Council

Research Topics

ANZSRC Field of Research (FoR)

Consumer-Oriented Product or Service Development | Marketing

ANZSRC Socio-Economic Objective (SEO)

Behaviour and Health |