Website
http://dataportal.arc.gov.au/NCGP/API/grants/DP0556419
Funding Status
Closed
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Funded Activity Summary
Globalisation and the media in Australia: an integrated analysis of trends and impacts, with special reference to the advertising industry. The overall national benefit will be to reveal how advertising is tied in to the manufacturing-marketing-media institutional complex in Australia, and how that in turn links us in to both economic and cultural processes of globalisation. A series of public outputs will provide an up-to-date and detailed account of how changes in advertising are affecting transformations in the media and related communication industries in Australia. They also will show the relevance of advertising to national identity in an era of cultural diversity, free trade and global communications, and contribute to public policy questions such as advertising regulation and community standards.Funded Activity Details
Start Date: 02-2005
End Date: 12-2014
Funding Scheme: Discovery Projects
Funding Amount: $858,000.00
Funder: Australian Research Council
Research Topics
ANZSRC Field of Research (FoR)
Communication And Media Studies | Communication and Media Studies |
ANZSRC Socio-Economic Objective (SEO)
National identity | Commercial services not elsewhere classified |
