Website
http://dataportal.arc.gov.au/NCGP/API/grants/DP120100777
Funding Status
Closed
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Funded Activity Summary
Globalising the magic system: a history of advertising industry practices in Australia 1959-1989. Some 40,000 Australians are employed in advertising or related industries. But who are they and how do they come up with the campaigns we see on television? Given the impact of globalisation on the industry, exactly how Australian is the Australian advertising industry.Funded Activity Details
Start Date: 03-2012
End Date: 12-2016
Funding Scheme: Discovery Projects
Funding Amount: $444,000.00
Funder: Australian Research Council
Research Topics
ANZSRC Field of Research (FoR)
Historical Studies | Communication and Media Studies not elsewhere classified | Australian History (excl. Aboriginal and Torres Strait Islander History) | Globalisation and Culture |
ANZSRC Socio-Economic Objective (SEO)
Expanding Knowledge in History and Archaeology | Expanding Knowledge in Language, Communication and Culture
