Next generation Customer Relationship Management (CRM) framework through intelligence and relationships from multiple information sources. In the current competitive times, organisations need to improve their service delivery and customer care processes and provide customised service to customers. This project develops a Customer Relationship Management (CRM) framework that can extract intelligence and relationships from multiple data sources to improve customer management and satisfaction in pu ....Next generation Customer Relationship Management (CRM) framework through intelligence and relationships from multiple information sources. In the current competitive times, organisations need to improve their service delivery and customer care processes and provide customised service to customers. This project develops a Customer Relationship Management (CRM) framework that can extract intelligence and relationships from multiple data sources to improve customer management and satisfaction in public and private organisations.Read moreRead less
Multi-level analysis of human resource management systems on hospital outcomes. This project explores the relationships among human resource management systems, perceived organisational support, trust-in-management and commitment of healthcare workers. The fundamental aim is to assist hospital managers to determine where to direct their efforts to have maximum impact upon staff and hospital performance.