The Value of CSR to Close Stakeholders: A Discrete Choice Modelling Approach. Increasingly corporations are being called to account for their social impact, not just reactively in the sense of compliance but also proactively to the degree that they are seen to be socially innovative. This project is important in assessing the degree to which such pressure is both warranted and effective. It is one thing for a society to wish that its corporations act in socially responsible ways, but quite anot ....The Value of CSR to Close Stakeholders: A Discrete Choice Modelling Approach. Increasingly corporations are being called to account for their social impact, not just reactively in the sense of compliance but also proactively to the degree that they are seen to be socially innovative. This project is important in assessing the degree to which such pressure is both warranted and effective. It is one thing for a society to wish that its corporations act in socially responsible ways, but quite another if employees, investors, analysts and customers do not respond positively to such initiatives.Read moreRead less
An Investigation of Export Performance Determinants Across Service Types. The objective of this research is to investigate the export performance drivers of services firms, and consider how these drivers differ across service types. Previous research into export performance drivers has focused primarily on manufacturers. However, theory in services marketing suggests that there are not only key differences between service firms and manufacturers, but also key differences across different service ....An Investigation of Export Performance Determinants Across Service Types. The objective of this research is to investigate the export performance drivers of services firms, and consider how these drivers differ across service types. Previous research into export performance drivers has focused primarily on manufacturers. However, theory in services marketing suggests that there are not only key differences between service firms and manufacturers, but also key differences across different service types. This research is both timely and critical given the recently stated Federal Government objective of doubling the number of exporters over the next five years, and the fact that the services sector is the fastest growing export sector.Read moreRead less
Enhancing Australian Universities' Research Commercialisation Performance. The primary aims of the project are to develop a detailed understanding of the systematic barriers to research commercialisation within Australian universities and to promote innovation within the commercialisation through the adoption of effective processes. The project will also explore the needs of the smaller and regional universities to develop effective strategies that will enhance their research commercialisation c ....Enhancing Australian Universities' Research Commercialisation Performance. The primary aims of the project are to develop a detailed understanding of the systematic barriers to research commercialisation within Australian universities and to promote innovation within the commercialisation through the adoption of effective processes. The project will also explore the needs of the smaller and regional universities to develop effective strategies that will enhance their research commercialisation capacity and performance through the promotion of industry uptake of their research outcomes.Read moreRead less
A cross-national comparison of novel market-pull technology transfer programs which facilitate research organisation commercialisation through dynamic SMEs. This research will contribute to a more competitive and innovative economy in two ways. First it will provide a basis for improved public policy to stimulate technology uptake by small business, which is critical for small business growth and innovation. Second, it will identify innovative policies to facilitate the uptake of university rese ....A cross-national comparison of novel market-pull technology transfer programs which facilitate research organisation commercialisation through dynamic SMEs. This research will contribute to a more competitive and innovative economy in two ways. First it will provide a basis for improved public policy to stimulate technology uptake by small business, which is critical for small business growth and innovation. Second, it will identify innovative policies to facilitate the uptake of university research, to enhance the contribution of universities to the economy. The proposed research is original because it focuses on the way in which the technology needs of small firms can be met by existing university knowledge and technologies. Prior research on technology transfer focuses on pushing university research out to industry through university spin-offs or university and large firm linkages.Read moreRead less
Effects of Experiential Retail Strategies on Store Patronage and Consumer Purchase Behaviour. Recent years have seen an increased interest in industry and academia in what is known as 'experiential retail'. Not much is known however about what generates and determines a retail experience from the consumer's point of view and what are the short and long-term effects of such a strategy on consumer behaviour. This study will examine these issues by way of a field experiment conducted in stores of P ....Effects of Experiential Retail Strategies on Store Patronage and Consumer Purchase Behaviour. Recent years have seen an increased interest in industry and academia in what is known as 'experiential retail'. Not much is known however about what generates and determines a retail experience from the consumer's point of view and what are the short and long-term effects of such a strategy on consumer behaviour. This study will examine these issues by way of a field experiment conducted in stores of PAINTRIGHT, a cooperative of specialist paint retailers. A survey approach will be complemented with extensive qualitative investigation to allow a better understanding and assessment of the effects of experiential retail strategies.Read moreRead less
How can Small Economies Create Globally Competitive Firms in New High-Tech Industries? In today's competitive world, governments have to develop better policies to stimulate economic growth. This research will provide Australian policy makers systematic empirical evidence to develop a dedicated policy aimed at stimulating the internationalization of new ventures in biotechnology, which constitutes a frontier high-tech area. Our study and the policy recommendations that will emerge from it can ha ....How can Small Economies Create Globally Competitive Firms in New High-Tech Industries? In today's competitive world, governments have to develop better policies to stimulate economic growth. This research will provide Australian policy makers systematic empirical evidence to develop a dedicated policy aimed at stimulating the internationalization of new ventures in biotechnology, which constitutes a frontier high-tech area. Our study and the policy recommendations that will emerge from it can have a big economic impact because the health sector in biotechnology is a growing hi-tech area and has much potential to create value for the society. Read moreRead less
The impact of self-management training on staff satisfaction, absenteeism and an organisation's service culture. Self-management training has been widely suggested as a way to improve organisational performance. Using a classic training intervention approach, the present project will experimentally examine whether such training improves attendance and well-being at work and whether it creates a more positive approach to customers. Further, the study will examine whether changes are maintained ....The impact of self-management training on staff satisfaction, absenteeism and an organisation's service culture. Self-management training has been widely suggested as a way to improve organisational performance. Using a classic training intervention approach, the present project will experimentally examine whether such training improves attendance and well-being at work and whether it creates a more positive approach to customers. Further, the study will examine whether changes are maintained over time. The study will also test whether self-management training improves employees' perceptions of their organisation's service culture and increases their willingness to provide appropriate customer service. The practical implications of such training interventions for Human Resource Management practices in service organisations will also be evaluated.Read moreRead less
Virtual Innovation Clusters: the Grid and Customer Relationship Management. Innovation Clusters are seen as geographically based and focussed on product development. Recent studies however indicate that technical innovation in geographic clusters is lower than geographically dispersed companies, and that their competitiveness arises from innovations in tailoring products and marketing. The emergence of the ?Grid? enhances the capabilities of ?Virtual? Clusters. Through installation of a Grid Por ....Virtual Innovation Clusters: the Grid and Customer Relationship Management. Innovation Clusters are seen as geographically based and focussed on product development. Recent studies however indicate that technical innovation in geographic clusters is lower than geographically dispersed companies, and that their competitiveness arises from innovations in tailoring products and marketing. The emergence of the ?Grid? enhances the capabilities of ?Virtual? Clusters. Through installation of a Grid Portal and Grid-enabling analysis tools, we export the capabilities of a geographical cluster around Europe's leading computational facility and contrast this with a Virtual Cluster in Australia, where we demonstrate an innovative application of High-Performance Computing to modelling consumer behaviour and managing customer relations.Read moreRead less
Idea Sources for Product Innovation in Australian Frontier Technology: The Case of the Australian IT Industry. The source of new product ideas, and how new ideas are generated, is a research area that is not well understood in the management literature and frontier industries such as information technology. The aim of the proposed study is to identify and compare what idea sources (e.g., competitor sources or customer sources) are most useful for Australian firms to generate breakthrough product ....Idea Sources for Product Innovation in Australian Frontier Technology: The Case of the Australian IT Industry. The source of new product ideas, and how new ideas are generated, is a research area that is not well understood in the management literature and frontier industries such as information technology. The aim of the proposed study is to identify and compare what idea sources (e.g., competitor sources or customer sources) are most useful for Australian firms to generate breakthrough product innovations in frontier industries (in this case the IT industry). It also aims to improve our theoretical understanding of the link between market orientation and innovation sources.Read moreRead less
Maximising diffusion of innovative products on public infrastructure projects: A qualitative management study of open innovation systems. Australia's infrastructure in water, energy, health, education, transport and communication is the platform for our future prosperity and growth. In response to an identified deficit, Australian governments are embarking on major investment programs. Our ability to deliver these programs efficiently and effectively relies heavily on the promotion of innovation ....Maximising diffusion of innovative products on public infrastructure projects: A qualitative management study of open innovation systems. Australia's infrastructure in water, energy, health, education, transport and communication is the platform for our future prosperity and growth. In response to an identified deficit, Australian governments are embarking on major investment programs. Our ability to deliver these programs efficiently and effectively relies heavily on the promotion of innovation in the delivery phase. This study contributes to this major challenge by identifying how diffusion of innovative products can be maximised on infrastructure projects, focusing on knowledge flows within open innovation systems. The study will provide tools to optimise delivery of a world-class and integrated infrastructure network to meet Australia's future social and economic needs.Read moreRead less