Weighing the impact: How do Australian families interpret and respond to population messaging about obesity, weight loss and physical activity? How do adults and adolescents - both fat and thin - respond to the range of obesity messages that they are exposed to in their everyday lives? This study investigates the attitudes and opinions of 150 families about current obesity campaigns, and will develop a practical template for improving current obesity messaging strategies.
Harnessing recreational infrastructure to improve physical activity and community well-being. This project will investigate the impact that establishing a major recreational and aquatic centre has upon physical activity and measures of community well-being. It will also test the effect of different marketing strategies on community members' usage of the centre.