Exploring Internet Induced Changes in Youth Music Consumption. Music consumption is the basis of both a key Australian industry with wide reaching economic impact, and a social practice closely tied to identity formation, relationship development and mood management. This project has significant community and national benefit, in that it will further our understanding of contemporary popular music consumption. In documenting the range of online music products, young consumers' attitudes towards ....Exploring Internet Induced Changes in Youth Music Consumption. Music consumption is the basis of both a key Australian industry with wide reaching economic impact, and a social practice closely tied to identity formation, relationship development and mood management. This project has significant community and national benefit, in that it will further our understanding of contemporary popular music consumption. In documenting the range of online music products, young consumers' attitudes towards them, and their personal music acquisition habits, the project will lead to an understanding of how having access to almost unlimited, personalised music-file collections will affect the role music plays in their lives and the follow-on impact in social, cultural and economic terms.Read moreRead less
Sharing values and the co-creation of brands: Towards a new consumer driven branding paradigm. The project proposes a paradigm shift from traditional image building towards a full understanding and integration of consumer values into a deliberate process of co-created brand meanings. Brands thus managed can become iconic and symbolic of consumers' existing subcultures or may even define micro-cultures of consumption of their own (as in the case of Harley Davidson).
Should managers understand t ....Sharing values and the co-creation of brands: Towards a new consumer driven branding paradigm. The project proposes a paradigm shift from traditional image building towards a full understanding and integration of consumer values into a deliberate process of co-created brand meanings. Brands thus managed can become iconic and symbolic of consumers' existing subcultures or may even define micro-cultures of consumption of their own (as in the case of Harley Davidson).
Should managers understand the process by which such co-created brands develop, more Australian brand success stories (eg. Rip Curl, Penfold's Grange) would evolve and be better placed to tap the increasingly diversified sub-cultural landscape that characterises the Australian marketplace and many of our major trading partners.
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Intra-genomic conflict and the evolution of sexually selected traits. The dynamics of sexual selection may prevent the simultaneous optimization of traits shared by the sexes, or of different traits within each sex. This proposal focuses on the consequences of these conflicts for phenotypic and genomic evolution. First, I will compare selection acting on a sexually dimorphic trait in males and females. Second, I will use artificial selection to create a novel sexually dimorphic trait, and track ....Intra-genomic conflict and the evolution of sexually selected traits. The dynamics of sexual selection may prevent the simultaneous optimization of traits shared by the sexes, or of different traits within each sex. This proposal focuses on the consequences of these conflicts for phenotypic and genomic evolution. First, I will compare selection acting on a sexually dimorphic trait in males and females. Second, I will use artificial selection to create a novel sexually dimorphic trait, and track the evolutionary response. Third, I will investigate the link between two important fitness traits: body size and ageing rate. This work will enhance important on-going research in the laboratory of Robert Brooks (UNSW).Read moreRead less
Population divergence and the thermal ecology of sexual conflict. This project aims to test how populations of introduced mosquitofish have adapted to local differences in water temperature (such as Tasmania versus Queensland). To what extent has natural selection (for survival) and sexual selection (the ability of males to acquire mates and/or females to resist unwanted matings) driven the local adaptation of populations? Many species have traits that evolve under intense sexual conflict – nota ....Population divergence and the thermal ecology of sexual conflict. This project aims to test how populations of introduced mosquitofish have adapted to local differences in water temperature (such as Tasmania versus Queensland). To what extent has natural selection (for survival) and sexual selection (the ability of males to acquire mates and/or females to resist unwanted matings) driven the local adaptation of populations? Many species have traits that evolve under intense sexual conflict – notably when males harass or coerce females into mating and females resist these attempts. It is assumed that sexual conflict traits are rarely affected by the local environment. The project will test the hypothesis that temperature can actually drive the evolution of such traits, specifically coercion and resistance to mating.Read moreRead less
Sustainable Fish: a material analysis of cultures of consumption & production. This project is a multifaceted, innovative cultural analysis of the crucial role of fish and fishing in feeding a growing global population. Estimates are that the world’s population will be nine billion by 2050. It is imperative that innovative research strategies are developed to explore how to best respond to questions of food security in a sustainable manner. This brings challenges across numerous scales, includin ....Sustainable Fish: a material analysis of cultures of consumption & production. This project is a multifaceted, innovative cultural analysis of the crucial role of fish and fishing in feeding a growing global population. Estimates are that the world’s population will be nine billion by 2050. It is imperative that innovative research strategies are developed to explore how to best respond to questions of food security in a sustainable manner. This brings challenges across numerous scales, including: changing consumer tastes, new State, Commonwealth and international regimes of marine governance, and adapting fishing communities to new forms of livelihood. This project will provide the first in-depth cultural account of the complex entanglement of the economy, the environment and the humans involved in fish and fishing.Read moreRead less
Evolutionary signficance of sexual conflict in orb-web spiders. Multiple mating by females creates intense competition between ejaculates over the fertilisation of her eggs, and has a profound influence on male and female life history and mating strategies. In orb-web spiders, sexual cannibalism creates further conflicts of interest because the male may forfeit future matings. This project examines how life-history and mating strategies interact in these spiders, by identifying the mechanisms t ....Evolutionary signficance of sexual conflict in orb-web spiders. Multiple mating by females creates intense competition between ejaculates over the fertilisation of her eggs, and has a profound influence on male and female life history and mating strategies. In orb-web spiders, sexual cannibalism creates further conflicts of interest because the male may forfeit future matings. This project examines how life-history and mating strategies interact in these spiders, by identifying the mechanisms that determine the outcome of sperm competition; the selection pressures favouring sexual size dimorphism and male size variation; the influence of sexual cannibalism on male mating strategies; and the relationship between female feeding history and her mating behaviour.Read moreRead less
The nutritional geometry of parental diet. This project aims to investigate the effects of ancestors’ diet on descendants’ development and performance. Recognition that an individual’s diet can affect its descendants’ features and health influences biology and medicine, but limitations of conventional research methodologies make understanding such effects incomplete. The Nutritional Geometry framework enables researchers to analyse effects of diet composition as complex response surfaces, and ha ....The nutritional geometry of parental diet. This project aims to investigate the effects of ancestors’ diet on descendants’ development and performance. Recognition that an individual’s diet can affect its descendants’ features and health influences biology and medicine, but limitations of conventional research methodologies make understanding such effects incomplete. The Nutritional Geometry framework enables researchers to analyse effects of diet composition as complex response surfaces, and has recently been used in research on parental diet effects. Building on this breakthrough, this project intends to analyse the effects of ancestors’ diet, and test hypotheses relevant to evolution, ecology and human health.Read moreRead less
Mitochondria, maternal inheritance and the evolution of male life-histories. This project aims to unravel the extent to which maternal inheritance of the mitochondrial DNA renders it susceptible to accumulating mutations that are harmful only to males; an evolutionary theory called ‘Mother’s Curse’. Left unchecked, Mother’s Curse could threaten the long-term viability of populations. This project will combine experimental techniques in ecology, fruit fly genetics and a platform for measuring phy ....Mitochondria, maternal inheritance and the evolution of male life-histories. This project aims to unravel the extent to which maternal inheritance of the mitochondrial DNA renders it susceptible to accumulating mutations that are harmful only to males; an evolutionary theory called ‘Mother’s Curse’. Left unchecked, Mother’s Curse could threaten the long-term viability of populations. This project will combine experimental techniques in ecology, fruit fly genetics and a platform for measuring physiological phenotypes to test three hypotheses central to the theory. By testing these hypotheses, the project intends to understand the causes of sex differences in physiology, longevity and reproductive health, and improve awareness of evolutionary concepts that may ultimately affect human health.Read moreRead less
Life history constraints on sexual selection: an investigation using territoriality in butterflies. Contemporary studies into the evolution of male contest behaviour largely ignore the influence of life history. However, contest behaviour should be influenced by life history because the costs of fighting (injury or death) are extracted in a life history currency. Here I aim to measure reproductive value in a territorial butterfly, and to isolate the effects of this parameter, physiological condi ....Life history constraints on sexual selection: an investigation using territoriality in butterflies. Contemporary studies into the evolution of male contest behaviour largely ignore the influence of life history. However, contest behaviour should be influenced by life history because the costs of fighting (injury or death) are extracted in a life history currency. Here I aim to measure reproductive value in a territorial butterfly, and to isolate the effects of this parameter, physiological condition and fighting experience upon male aggression. I propose an innovative experimental approach to unraveling the effects of these covarying life history influences which promises exciting and highly original insights into the evolution of contest behaviour.Read moreRead less
Boom and bust: the role of fire and rain in driving the dynamics of seeds and rodents in arid Australia. The arid Australian environment oscillates between spectacular boom periods, when biotic productivity and diversity are high, and busts, when biotic resources are depleted. This project first outlines a conceptual model of this dynamic and complex system. It then investigates the roles of rainfall and fire in driving boom-bust events, focusing particularly on food resources (seeds) and their ....Boom and bust: the role of fire and rain in driving the dynamics of seeds and rodents in arid Australia. The arid Australian environment oscillates between spectacular boom periods, when biotic productivity and diversity are high, and busts, when biotic resources are depleted. This project first outlines a conceptual model of this dynamic and complex system. It then investigates the roles of rainfall and fire in driving boom-bust events, focusing particularly on food resources (seeds) and their consumers (desert rodents) in the hyper-variable Simpson Desert. We propose observations and experiments to quantify how these climatic events affect seed production, seed fate, and ultimately the dynamics of desert rodents, and outline their importance for effective management of the desert environment.Read moreRead less