New Consumer Warnings To Counter Reassurance Based Tobacco Marketing
Funder
National Health and Medical Research Council
Funding Amount
$974,713.00
Summary
This research will use consumer feedback to develop warnings about tobacco product attributes (e.g. cigarette filters, ‘smooth’ taste) that mislead smokers about the harms of smoking. We will assess smokers’ responses to these warnings, compared to current warnings on tobacco. The study will use a survey, group discussions, rating scales and an experiment with a follow-up to determine warnings with the greatest potential to correct persistent faulty beliefs about the harms of smoking.
Evaluating Population-wide Efforts To Reduce Tobacco Use: Continuation Of The ITC-Four Country Cohort In Australia
Funder
National Health and Medical Research Council
Funding Amount
$1,368,936.00
Summary
This study is part of a large international collaboration to study whether policies directed at whole communities work as planned. We survey around 2000 smokers from each of 4 countries every year. We compare reactions of smokers in a country with a policy to those in a country without such a policy or with a different policy. We do this by following through the likely chain of effects to smoking cessation. In this way we can provide advice to governments not only on whether their policies work ....This study is part of a large international collaboration to study whether policies directed at whole communities work as planned. We survey around 2000 smokers from each of 4 countries every year. We compare reactions of smokers in a country with a policy to those in a country without such a policy or with a different policy. We do this by following through the likely chain of effects to smoking cessation. In this way we can provide advice to governments not only on whether their policies work as intended, but how to improve them.Read moreRead less