Measuring children's responsiveness to food advertising. This will be the first study, in Australia or elsewhere, that concurrently examines food promotions across a range of child-targeted media, in real-time, and investigates the way that these commercial messages are attended to, interpreted, and responded to by young people. This project will assist us in developing appropriate regulatory and social marketing responses to non-television advertising to children, will have valuable flow-on eff ....Measuring children's responsiveness to food advertising. This will be the first study, in Australia or elsewhere, that concurrently examines food promotions across a range of child-targeted media, in real-time, and investigates the way that these commercial messages are attended to, interpreted, and responded to by young people. This project will assist us in developing appropriate regulatory and social marketing responses to non-television advertising to children, will have valuable flow-on effects for measuring the effects of advertising of other types of products, and via other media, and will place Australia at the forefront of research in this area.Read moreRead less
Growing up too quickly? Body objectification in adolescent and pre-adolescent girls (teens and tweens). The premature sexualisation of girls is seen as a major public health issue in Australia by government, welfare agencies and the general public alike. While the sexually objectified presentation of children in the media is well documented and unarguable, the consequences for individual psychological well-being are not. The empirical data base provided by the present project will allow the ide ....Growing up too quickly? Body objectification in adolescent and pre-adolescent girls (teens and tweens). The premature sexualisation of girls is seen as a major public health issue in Australia by government, welfare agencies and the general public alike. While the sexually objectified presentation of children in the media is well documented and unarguable, the consequences for individual psychological well-being are not. The empirical data base provided by the present project will allow the identification of girls who might be particularly vulnerable (or resilient) to the effects of objectification and sexualization, as well as suitable targets for intervention. Thus the research seeks to contribute to the well-being of adolescent and pre-adolescent girls (National Research Priority No. 2).
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Young, Mobile, Networked: Mobile Media and Youth Culture in Australia. Mobiles are a common part of life for young Australians, yet there is very little reliable data about how these are used and their social and cultural implications - especially new services such as mobile music, cameras and television. The qualitative and quantitative data from this project will give a detailed, national picture of mobile media use, and will be highly valuable for Australian companies, policymakers, regulator ....Young, Mobile, Networked: Mobile Media and Youth Culture in Australia. Mobiles are a common part of life for young Australians, yet there is very little reliable data about how these are used and their social and cultural implications - especially new services such as mobile music, cameras and television. The qualitative and quantitative data from this project will give a detailed, national picture of mobile media use, and will be highly valuable for Australian companies, policymakers, regulators, non-governmental organizations as well as researchers. It will provide new knowledge to inform planning and innovation, and contribute to a better understanding of the social and cultural implications of mobile technologies.Read moreRead less
Perceptions of harm from adolescents accessing online sexual content. This project aims to investigate Australian adolescents’ responses to online sexual content through a comparative communication-based study with teens in Greece, Ireland and Norway. The project seeks to generate knowledge through in-depth interviews with Australian high school students, aged 12-17, and their parents, comparing their perceptions with children and parents from other countries. The project will combine qualitativ ....Perceptions of harm from adolescents accessing online sexual content. This project aims to investigate Australian adolescents’ responses to online sexual content through a comparative communication-based study with teens in Greece, Ireland and Norway. The project seeks to generate knowledge through in-depth interviews with Australian high school students, aged 12-17, and their parents, comparing their perceptions with children and parents from other countries. The project will combine qualitative and quantitative data to explore why Australian teens might access sexual media more often than their peers overseas, and be more likely to feel bothered by it. Expected outcomes include strategies to support teens who feel affected by access to online sexual content, thus minimising negative impacts.Read moreRead less