Environmental Interpretation: Towards a globally relevant model for communicating with tourists from culturally diverse backgrounds. Environmental interpretation, a widely accepted approach to communicating with tourists in North America, Latin America and the U.K., is based on communication research undertaken mainly by researchers in western cultures or focused on Anglo-Saxon audiences. This project advances theory and practice by critically examining the relevance of this model for communic ....Environmental Interpretation: Towards a globally relevant model for communicating with tourists from culturally diverse backgrounds. Environmental interpretation, a widely accepted approach to communicating with tourists in North America, Latin America and the U.K., is based on communication research undertaken mainly by researchers in western cultures or focused on Anglo-Saxon audiences. This project advances theory and practice by critically examining the relevance of this model for communicating with visitors from a range of cultural backgrounds. Environmental messages, communication media and the application of environmental interpretation principles are experimentally manipulated to evaluate their relative effectiveness in communicating with international and domestic visitors from culturally and ethnically diverse backgrounds, as a basis for refining the model for wider application.Read moreRead less
Fostering pro-environmental behaviour of zoo visitors through strategic communication. A key part of achieving an Environmentally Sustainable Australia is to change human behaviour. Given annual visitation to Australia's zoos of 14.5 million, including about 4.2 million to the partner organisations, there is great potential for zoos to use their experiential platform to foster pro-environmental behaviour. How best to persuade people to change their behaviour, however, is still poorly understood ....Fostering pro-environmental behaviour of zoo visitors through strategic communication. A key part of achieving an Environmentally Sustainable Australia is to change human behaviour. Given annual visitation to Australia's zoos of 14.5 million, including about 4.2 million to the partner organisations, there is great potential for zoos to use their experiential platform to foster pro-environmental behaviour. How best to persuade people to change their behaviour, however, is still poorly understood. This research will improve the capacity of zoos to achieve pro-environmental behaviours among their visitors and thus have significant environmental and social benefits. Linking motivational factors with visitors' susceptibility to persuasion will assist any organisation that seeks to foster pro-environmental behaviour.Read moreRead less
Transforming Tourists' Antarctic Experience. With the Antarctic tourist industry currently growing and diversifying, the project aims to discover how cruise operators can foster positive and culturally informed relationships with the region among visitors of different national backgrounds. Through extensive in-situ fieldwork with partner Intrepid Travel, the project expects to generate new understandings of how operators' active mediating role combines with multisensory experience of Antarctica ....Transforming Tourists' Antarctic Experience. With the Antarctic tourist industry currently growing and diversifying, the project aims to discover how cruise operators can foster positive and culturally informed relationships with the region among visitors of different national backgrounds. Through extensive in-situ fieldwork with partner Intrepid Travel, the project expects to generate new understandings of how operators' active mediating role combines with multisensory experience of Antarctica to forge human connections with this extreme but fragile place. Anticipated outcomes include protocols for best practice in designing and implementing tourist experiences. By encouraging diverse visitors to value Antarctica, the project should benefit both operators and the polar environment.Read moreRead less
Understanding cross-cultural consumer behaviour and implications for effective segmentation, targeting and positioning of Western Australia as a tourism destination. This research extends a model of cross-cultural consumer behaviour suggested by the first CI (Lee, 2000) that provides richer specification of the antecedents of people's actions than previously suggested models. The model will be compared with these models, which have been successful in Western, but less successful in Eastern, cult ....Understanding cross-cultural consumer behaviour and implications for effective segmentation, targeting and positioning of Western Australia as a tourism destination. This research extends a model of cross-cultural consumer behaviour suggested by the first CI (Lee, 2000) that provides richer specification of the antecedents of people's actions than previously suggested models. The model will be compared with these models, which have been successful in Western, but less successful in Eastern, cultures. The model will be tested in the tourism domain to predict intentions and behaviour of potential visitors. Results will be used to improve the effectiveness of Western Australia's tourism marketing. In addition, a method to reduce social desirability bias will be tested, as will two scales measuring aspects of culture. Read moreRead less
Human-animal relationships in zoos: Optimising animal and visitor experiences. Extensive research on human-animal relationships in agricultural and domestic settings shows that human-animal interaction affects animal behaviour and welfare, which in turn affect human attitudes to animals. As conservation and welfare organisations, zoos aim to provide visitors with opportunities to closely interact with animals to improve visitor experience and conservation outcomes, whilst maintaining good animal ....Human-animal relationships in zoos: Optimising animal and visitor experiences. Extensive research on human-animal relationships in agricultural and domestic settings shows that human-animal interaction affects animal behaviour and welfare, which in turn affect human attitudes to animals. As conservation and welfare organisations, zoos aim to provide visitors with opportunities to closely interact with animals to improve visitor experience and conservation outcomes, whilst maintaining good animal welfare. Some visitor interactions may be stressful for some animals creating conflict between animal welfare and visitor experience. By determining visitor effects, this project aims to provide zoos with practical animal management and educational strategies to optimise both animal welfare and visitor experience.Read moreRead less
Promoting and managing national parks into the 21st century. National parks protect two thirds of Australia's biodiversity. If society does not regard parks as important, biodiversity loss through neglect is inevitable. This project aims to improve our understanding of the place of parks in society. Methods from marketing research, assessing and shifting the 'market position' of parks and managing the quality of visitors' experiences in parks to increase visitor loyalty, will be refined and appl ....Promoting and managing national parks into the 21st century. National parks protect two thirds of Australia's biodiversity. If society does not regard parks as important, biodiversity loss through neglect is inevitable. This project aims to improve our understanding of the place of parks in society. Methods from marketing research, assessing and shifting the 'market position' of parks and managing the quality of visitors' experiences in parks to increase visitor loyalty, will be refined and applied in two Australian states; Victoria and Western Australia. The project will build on and improve theories, methodologies and instruments for positioning and managing parks and visitors to parks in these two states and beyond, to achieve better knowledge and support for parks in 21st century society.Read moreRead less
The evolution of global communities of practice within organisations: leveraging structure, identity and coordination. Communities of practice, groups of people who interact to share interests, concerns, or problems in a topic area, are popular within global organizations seeking to leverage dispersed knowledge and expertise for competitive advantage. This research project will examine factors that influence the effectiveness of global communities of practice.
Advancing occupational stress research: a comprehensive trial of the Healthy Workplaces program. The project will provide a comprehensive controlled trial of an innovative stress management intervention focusing on leadership development, in one police service. Pilot results indicated significant improvements in both leader and subordinate’s health and job performance and produced economic savings.
Psychosocial influences determining Australians' sun safe practices: An examination of attitudes, norms, and control perceptions. Skin cancer accounts for approximately 80% of all new cancers diagnosed annually in Australia. As the performance of sun safe practices is dependent on individual decision-making processes, it is vital to understand the motivations underlying people's sun-protective actions. Identification of the important predictors of motivations to sun-protect will assist in develo ....Psychosocial influences determining Australians' sun safe practices: An examination of attitudes, norms, and control perceptions. Skin cancer accounts for approximately 80% of all new cancers diagnosed annually in Australia. As the performance of sun safe practices is dependent on individual decision-making processes, it is vital to understand the motivations underlying people's sun-protective actions. Identification of the important predictors of motivations to sun-protect will assist in developing specific in-class and online intervention strategies to increase people's performance of sun safety behaviours. The results of the proposed research have significant implications for reducing the incidence of non-melanoma and melanoma skin cancer and sun-related damage in a high risk context, ultimately reducing skin-cancer morbidity and mortality rates.Read moreRead less
Prediction and optimisation of the acoustic performance of mufflers for sleep apnea devices. ResMed is a world leader in the technology of developing products for treating obstructive sleep apnea (OSA). ResMed provided the first successful non-invasive treatment of OSA with their sleep apnea device. Noise reduction is an important issue in the development of this product, since these devices operate on a bedside table. This project will enable the acoustic performance of these small irregularly ....Prediction and optimisation of the acoustic performance of mufflers for sleep apnea devices. ResMed is a world leader in the technology of developing products for treating obstructive sleep apnea (OSA). ResMed provided the first successful non-invasive treatment of OSA with their sleep apnea device. Noise reduction is an important issue in the development of this product, since these devices operate on a bedside table. This project will enable the acoustic performance of these small irregularly shaped mufflers to be reliably predicted and optimised. The successful outcomes will improve the quality of the well-being of the user. This research also has relevance to the design of mufflers for use in broader applications such as locomotives and ferries.Read moreRead less