Public Health Communication Strategies To Reduce Population Smoking Prevalence
Funder
National Health and Medical Research Council
Funding Amount
$753,300.00
Summary
This research program will investigate the potential for and impact of advanced tobacco control policies in reducing population smoking prevalence. My research will assess the effects of tobacco taxation, further tobacco marketing restrictions and mass communication strategies on smoking attitudes and behaviours. I will also extend the methods and measures I have developed in tobacco control to improve health communication in obesity prevention and alcohol harm prevention.
Mass Media And Tobacco Policies To Reduce Smoking Prevalence
Funder
National Health and Medical Research Council
Funding Amount
$727,685.00
Summary
Professor Wakefield's research program will investigate the impact of mass media campaigns and tobacco control policies on reducing population smoking prevalence. Her research will assess the effects of mass media campaigns, especially in low socioeconomic groups, and in low to middle income countries; the effects of plain cigarette packaging on the sensory experience of smoking; and the impact of advanced policies on tobacco marketing and cigarette pack labelling on smoking attitudes and behavi ....Professor Wakefield's research program will investigate the impact of mass media campaigns and tobacco control policies on reducing population smoking prevalence. Her research will assess the effects of mass media campaigns, especially in low socioeconomic groups, and in low to middle income countries; the effects of plain cigarette packaging on the sensory experience of smoking; and the impact of advanced policies on tobacco marketing and cigarette pack labelling on smoking attitudes and behaviour.Read moreRead less
Alcohol,tobacco, Illicit And Prescribed Drugs: Prospective Cohorts And RCTs
Funder
National Health and Medical Research Council
Funding Amount
$714,745.00
Summary
This research addresses the important areas of infant, childhood, adolescent, adult, and family well-being and the effects of exposure to tobacco, alcohol, and illicit drug use. The impacts of these substances on psychological, cognitive, vocational, and physical well-being remain poorly researched. A related set of research projects is aimed to build the evidence base for effective intervention to prevent or manage psychological and cognitive sequelae from such exposure.
Right Person, Right Treatment, Right Time: Engaging Comorbid Populations With EHealth Interventions Across The Lifespan
Funder
National Health and Medical Research Council
Funding Amount
$622,655.00
Summary
I lead an innovative research program that is internationally recognised for its impact, research quality, and significant translational and commercial value. My work focuses on areas of critical need; increasing the evidence base and clinical translation of treatments for co-occurring (comorbid) mental and physical disorders. Over the next 5 years, I will focus on developing evidence to better match people with treatment, so that the right person receives the right treatment at the right time.