A Protocol for Customer Relationship Management Implementation and Evaluation. In 2001, companies worldwide invested US$20 billion (US$125 billion by 2004) in Customer Relationship Management (CRM). Despite the magnitude of this investment, the general consensus among practitioners is that most CRM systems have failed to live up to expectations. This is somewhat alarming, given that the theoretical underpinnings of relationship management are both well developed and intuitively sound. This pr ....A Protocol for Customer Relationship Management Implementation and Evaluation. In 2001, companies worldwide invested US$20 billion (US$125 billion by 2004) in Customer Relationship Management (CRM). Despite the magnitude of this investment, the general consensus among practitioners is that most CRM systems have failed to live up to expectations. This is somewhat alarming, given that the theoretical underpinnings of relationship management are both well developed and intuitively sound. This project investigates the contradiction between relationship theory and CRM practice. It will identify and synthesise critical factors in the success or failure of attempts to implement CRM as a preliminary stage to developing a protocol for successful CRM implementation and evaluation.Read moreRead less
An investigation into consumer perspectives on emotional, attitudinal and behavioural loyalty. Attracting and retaining loyal customers is central to the economic viability of organisations. Yet, scholars have not resolved how to define brand loyalty, what contributes to brand loyalty for different services, products and industries over time nor the appropriate application of brand loyalty measures in different contexts. Current conceptualisations overlook the role of emotion and its relations ....An investigation into consumer perspectives on emotional, attitudinal and behavioural loyalty. Attracting and retaining loyal customers is central to the economic viability of organisations. Yet, scholars have not resolved how to define brand loyalty, what contributes to brand loyalty for different services, products and industries over time nor the appropriate application of brand loyalty measures in different contexts. Current conceptualisations overlook the role of emotion and its relationship with the other dimensions of brand loyalty. The proposed project will be the first application of a prototype approach and one of the few studies to use quantitative longitudinal research techniques to further understanding of what brand loyalty is and how it develops.Read moreRead less
Blue-banded bees as greenhouse pollinators: healthy and consistent supplies for reliable pollination services. Native blue-banded bee pollination of tomatoes will increase crop yield by 15-20% through improved pollination and simultaneously decrease labour costs by $16,000/Ha/year. The use of blue-banded bees will change the face of the industry. It will cause a 90% decrease in the use of pesticides, increase the use of biological pest management and give rise to a novel industry to provide pol ....Blue-banded bees as greenhouse pollinators: healthy and consistent supplies for reliable pollination services. Native blue-banded bee pollination of tomatoes will increase crop yield by 15-20% through improved pollination and simultaneously decrease labour costs by $16,000/Ha/year. The use of blue-banded bees will change the face of the industry. It will cause a 90% decrease in the use of pesticides, increase the use of biological pest management and give rise to a novel industry to provide pollination services. Blue-banded bee pollination will open up international markets through production of improved quality with less production costs and healthier production methods. Furthermore, the project will remove an environmental threat by providing a native substitute for alien bumblebees.Read moreRead less
Learning Mechanisms and the Development of Dynamic Capabilities within Firms. The project has the following national/community benefits: (1) a more comprehensive study of the specific and unique features of the structure and innovative process operating within a major Australian producer of commodities, (2) a greater understanding of how knowledge can be created and captured in the form of firm-level dynamic capabilities, contributing towards the creation of an effective knowledge and innovation ....Learning Mechanisms and the Development of Dynamic Capabilities within Firms. The project has the following national/community benefits: (1) a more comprehensive study of the specific and unique features of the structure and innovative process operating within a major Australian producer of commodities, (2) a greater understanding of how knowledge can be created and captured in the form of firm-level dynamic capabilities, contributing towards the creation of an effective knowledge and innovation economy, and (3) assisting regional communities by providing specific recommendations for generating learning mechanisms and more importantly, capturing value from learning in terms of process improvement and innovation.Read moreRead less
Collaborative Commerce for SMEs in Regional Knowledge Networks. This research project will investigate the most effective and efficient models for regional SMEs to engage in collaborative online commerce. The study will evaluate different models of (cross) regional collaboration and the knowledge management support mechanisms needed to facilitate these. An online assessment system will be developed which can be used by SMEs, SME clusters and local government to identify best fit models for c-com ....Collaborative Commerce for SMEs in Regional Knowledge Networks. This research project will investigate the most effective and efficient models for regional SMEs to engage in collaborative online commerce. The study will evaluate different models of (cross) regional collaboration and the knowledge management support mechanisms needed to facilitate these. An online assessment system will be developed which can be used by SMEs, SME clusters and local government to identify best fit models for c-commerce. A methodology for benefits appraisal of c-commerce will be made available for continual monitoring of real value accrual. Policy guides will be developed for local government identifying best practice models for ICT infastructure development.Read moreRead less
An evaluation of the effects of individual and environmental factors on participation in training, and the quality of training outcomes. The aim of the project is to examine the factors that influence the effectiveness of personnel training programs. The outcomes that will be examined include trainee satisfaction, learning, and subsequent job performance (transfer). The project will involve an annual survey of all trainees, trainers, supervisors and workplace assessors associated with the traini ....An evaluation of the effects of individual and environmental factors on participation in training, and the quality of training outcomes. The aim of the project is to examine the factors that influence the effectiveness of personnel training programs. The outcomes that will be examined include trainee satisfaction, learning, and subsequent job performance (transfer). The project will involve an annual survey of all trainees, trainers, supervisors and workplace assessors associated with the training programs being delivered as part of the Queensland Public Service Enterprise Bargain. The research program will contribute to a growing body of research examining the contribution of individual differences and environmental factors to training quality. The major practical benefit of the research will be the development of training management and audit systems that allow organizations to maximise the effectiveness of training.Read moreRead less
A Review of Work for the Dole as a Labour Market Program. The project will review the Work for the Dole program in terms of its first formal objective (to install work habits in young people)and in the wider context of giving young unemployed people the skills and confidence that will increase their chances of finding employment. The principal research tools used will be sample surveys and in-depth interviews. An independent substantial review will give a firm basis for discussions of the progr ....A Review of Work for the Dole as a Labour Market Program. The project will review the Work for the Dole program in terms of its first formal objective (to install work habits in young people)and in the wider context of giving young unemployed people the skills and confidence that will increase their chances of finding employment. The principal research tools used will be sample surveys and in-depth interviews. An independent substantial review will give a firm basis for discussions of the program, including how it can be improved and whether or not, given the political imperatives to retain it,it is desirable to increase expenditure on it.Read moreRead less
Using Measures of Ontological Distance to Evaluate the Alignment between Organizational Needs and Enterprise Systems Capabilities. Enterprise Systems (ES) packages are software systems that seek to provide their organizational users with comprehensive, integrated support for their information system needs. The development, implementation, operation, support, maintenance, and upgrade of enterprise systems is a multi-billion dollar industry. This industry is replete with stories of high-cost pro ....Using Measures of Ontological Distance to Evaluate the Alignment between Organizational Needs and Enterprise Systems Capabilities. Enterprise Systems (ES) packages are software systems that seek to provide their organizational users with comprehensive, integrated support for their information system needs. The development, implementation, operation, support, maintenance, and upgrade of enterprise systems is a multi-billion dollar industry. This industry is replete with stories of high-cost problems. Many of these problems arise because the business models embedded within ES packages do not align with the needs of their users. This project develops a methodology and measures to evaluate how well the business models embedded in an ES package meet user needs.Read moreRead less
Enhancing the National Benefit of Volunteers through Career Development in Community Organisations: A Case Study of Senior Volunteers. This project aims to determine the benefits of career development in enhancing volunteer performance and volunteer retention, with particular attention to the needs of senior volunteers. Research concerning career development is fundamentally important in the paid workforce; little investigation has occurred in the economically important and parallel area of volu ....Enhancing the National Benefit of Volunteers through Career Development in Community Organisations: A Case Study of Senior Volunteers. This project aims to determine the benefits of career development in enhancing volunteer performance and volunteer retention, with particular attention to the needs of senior volunteers. Research concerning career development is fundamentally important in the paid workforce; little investigation has occurred in the economically important and parallel area of volunteer development. The project will build on preliminary research by the Chief Investigators by developing and testing a research instrument underpinned by career development theory. The anticipated outcomes will be (a) an improved understanding of volunteer needs within an organisation through career matching and development, (b) a generic "tool kit" for organisations wishing to develop and maintain volunteers, particularly their more experienced and senior ones and (c) a benefit to the emotional and physical well-being of the community in general and volunteers in particular.Read moreRead less
Team processes, identification, and reliable performance: Implementing the Balanced Scorecard in health service teams. The aims of this research are to examine factors that enhance the reliability of performance of health service teams. These teams are required to deliver outcomes with a high degree of consistency and reliability. We draw on social identity theory and research on high reliability organisations (HROs) to identify the factors that contribute to improved reliability in teams. Secon ....Team processes, identification, and reliable performance: Implementing the Balanced Scorecard in health service teams. The aims of this research are to examine factors that enhance the reliability of performance of health service teams. These teams are required to deliver outcomes with a high degree of consistency and reliability. We draw on social identity theory and research on high reliability organisations (HROs) to identify the factors that contribute to improved reliability in teams. Second, we explore whether organisational strategy processes such as the Balanced Scorecard (BSC) infiltrate work processes and influence team outcomes. Our aim is to examine whether the implementation of the BSC interacts with team dynamics to enhance the reliability of performance in teams.Read moreRead less