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Intelligent CRM through Conjoint Data Mining of Heterogeneous Sources. This project aims to investigate and develop techniques to improve customer relationship management (CRM) for public and private organisations. It aims to develop an intelligent framework to assist in adaptive marketing and management of customers. The framework is designed to manage multiple information resources for information sharing, and to synthesise knowledge through visualisation. Intended outcomes are standardised XM ....Intelligent CRM through Conjoint Data Mining of Heterogeneous Sources. This project aims to investigate and develop techniques to improve customer relationship management (CRM) for public and private organisations. It aims to develop an intelligent framework to assist in adaptive marketing and management of customers. The framework is designed to manage multiple information resources for information sharing, and to synthesise knowledge through visualisation. Intended outcomes are standardised XML profiles for the different data sets and business processes, novel techniques for conjoint mining of structured and semi-structured data, and adaptive business intelligence techniques. The results will be validated using large real-world data sets provided by the partner organisation.Read moreRead less
Shrinking the food-print by creating consumer demand for sustainable and healthy eating. The negative impacts from the food choices made by many Australians are posing challenges to individual wellbeing and to maintaining a viable natural world. Drawing on innovative public health and consumer research, this project will identify opportunities for encouraging consumers to move towards more environmentally sustainable and healthy diets.
Transforming Primary Healthcare Service Delivery: A Digital-Human Approach. This project aims to address the urgent need for a transformational shift in thinking and actions in primary healthcare service delivery. Primary care clinics, the front door of Australia's healthcare, are under considerable strain. By using a four-phase mixed methodology design across four Australian states, this project expects to generate a national evidence-based framework which takes a dual approach combining the us ....Transforming Primary Healthcare Service Delivery: A Digital-Human Approach. This project aims to address the urgent need for a transformational shift in thinking and actions in primary healthcare service delivery. Primary care clinics, the front door of Australia's healthcare, are under considerable strain. By using a four-phase mixed methodology design across four Australian states, this project expects to generate a national evidence-based framework which takes a dual approach combining the use of digital technology with humanness. Expected outcomes include the development of an Australian-first evidence-based digital resource kit, including two new tools, and a new co-designed roadmap to better facilitate this important change journey to enhance patient experience, employee wellbeing and clinic performance.
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3D Printed Food for People with Swallowing Disability. This project aims to identify ways that 3D food printing (additive manufacturing using real food in a device like a ink-jet printer) could be used to improve the visual appeal of puree meals for people with swallowing difficulty, who make up ~8% of the world's population. This study will be the first to include people with swallowing disability (e.g., related to cerebral palsy, stroke, older age) and their supporters in examining the views a ....3D Printed Food for People with Swallowing Disability. This project aims to identify ways that 3D food printing (additive manufacturing using real food in a device like a ink-jet printer) could be used to improve the visual appeal of puree meals for people with swallowing difficulty, who make up ~8% of the world's population. This study will be the first to include people with swallowing disability (e.g., related to cerebral palsy, stroke, older age) and their supporters in examining the views and experiences of stakeholders on the impact of 3D food printing on quality of life, enjoyment, participation, and safety. Outcomes include new knowledge on factors affecting the implementation of 3D food printing in disability and aged care services, to inform policy, practice, and future research.Read moreRead less
Next generation Customer Relationship Management (CRM) framework through intelligence and relationships from multiple information sources. In the current competitive times, organisations need to improve their service delivery and customer care processes and provide customised service to customers. This project develops a Customer Relationship Management (CRM) framework that can extract intelligence and relationships from multiple data sources to improve customer management and satisfaction in pu ....Next generation Customer Relationship Management (CRM) framework through intelligence and relationships from multiple information sources. In the current competitive times, organisations need to improve their service delivery and customer care processes and provide customised service to customers. This project develops a Customer Relationship Management (CRM) framework that can extract intelligence and relationships from multiple data sources to improve customer management and satisfaction in public and private organisations.Read moreRead less
Testing trade mark law's image of the consumer. An effective trade mark law is vital both to protect consumers and to allow businesses to build brand recognition. This project seeks to put Australian trade mark law on a firmer empirical footing by bringing together experts from psychology, law and marketing to test the law’s assumptions against actual consumer responses.
Industrial Transformation Training Centres - Grant ID: IC210100008
Funder
Australian Research Council
Funding Amount
$4,282,859.00
Summary
ARC Training Centre for Behavioural Insights for Technology Adoption (BITA). Australia needs accelerated adoption of innovation technologies to improve outcomes in health, agriculture and cybersecurity. Despite technically viable solutions, innovations fail to be adopted due to behavioural barriers. Behavioural approaches can promote significant gains by bridging the barriers to technology adoption. The Centre for Behavioural Insights for Technology Adoption will boost national productivity by i ....ARC Training Centre for Behavioural Insights for Technology Adoption (BITA). Australia needs accelerated adoption of innovation technologies to improve outcomes in health, agriculture and cybersecurity. Despite technically viable solutions, innovations fail to be adopted due to behavioural barriers. Behavioural approaches can promote significant gains by bridging the barriers to technology adoption. The Centre for Behavioural Insights for Technology Adoption will boost national productivity by identifying, designing and evaluating solutions that address these barriers. By uniting industry and government with world-leading interdisciplinary researchers, the Centre will build transformative capability in people, data and solutions and support Australian organisations to achieve higher returns on technology investment.Read moreRead less
Seafood CRC: Decision-support Tools For Economic Optimisation Of Western Rocklobster
Funder
Fisheries Research and Development Corporation
Funding Amount
$169,398.91
Summary
The western rocklobster fishery is facing significant economic pressure from the cost-price squeeze as well as reduced catches as a result of low puerulus settlement and resultant management changes. It is therefore important to undertake a bioeconomic assessment of the management strategies to ensure economic optimization of the fishery. As a result of the low puerulus settlement there have been significant reductions in fishing effort (ca. 50% in 2008/09) that are taking into account the eco ....The western rocklobster fishery is facing significant economic pressure from the cost-price squeeze as well as reduced catches as a result of low puerulus settlement and resultant management changes. It is therefore important to undertake a bioeconomic assessment of the management strategies to ensure economic optimization of the fishery. As a result of the low puerulus settlement there have been significant reductions in fishing effort (ca. 50% in 2008/09) that are taking into account the economic aspects of the fishery eg MEY assessment and reducing the peak catches in March-April. The effort reductions have also been focused on periods of peak catches in December and March/April (4 days fishing allowed) compared to the non peak periods (5 days fishing allowed) to obtain some market benefits. The move of the fishery from an input control fishery to an output control fishery using ITQ for the 2010/11 season will also change the fishing strategy and hence cost structure of fishers which will affect the MEY assessment. It is important that an economic assessment is undertaken given this new strategy. The proposed use of the MEY in determining the target for the decision-rule framework for the management of the fishery means that it will be an integral part of the catch quota setting process each year. Objectives: 1. To estimate the annual catch and effort to achieve optimum economic yield 2. To evaluate intra-annual market-based management strategies. 3. To evaluate the economic effect of current and proposed management changes. Read moreRead less
Tactical Research Fund: An Innovative Approach To Co-management In The Cockburn Sound Blue Swimmer Crab (Portunus Armatus) Fishery
Funder
Fisheries Research and Development Corporation
Funding Amount
$73,000.00
Summary
Crab is the largest single species recreational fishery in Western Australia, providing a quality recreational experience. Commercially, Blue Swimmer Crabs are a readily available resource that can be sold in existing markets. Previous recruitment overfishing coupled with a downturn in recruitment caused by changes in environmental conditions resulted in the closure of the fishery in 2007. As the fishery is due to reopen in December 2009 there is a need to discuss alternative management ....Crab is the largest single species recreational fishery in Western Australia, providing a quality recreational experience. Commercially, Blue Swimmer Crabs are a readily available resource that can be sold in existing markets. Previous recruitment overfishing coupled with a downturn in recruitment caused by changes in environmental conditions resulted in the closure of the fishery in 2007. As the fishery is due to reopen in December 2009 there is a need to discuss alternative management arrangements to prevent further closures, via management plans underpinned by elasticity and the ability to adapt to climatic perturbations. From an industry perspective this project will emphasize the benefits of allowing fishermen flexibility in harvesting crabs to suit market conditions. The advent of new management arrangements would remove the inherent ‘rush to fish’, a shift towards a quota by numbers system will ultimately encourage fishers to retain larger heavier crabs, increasing the value of the catch by increasing the dollar value per kg, thus, maximising the economic yield of the fishery. Promoting the take of more mature crabs will allow a greater number of individuals to remain in the system and add to the standing and breeding stock of the fishery. The proposed initiative will encourage the sustainable development of recreational and commercial fishing through fair allocation of resources between users to achieve optimum economic, ecological and social benefits from the use of those resources, sustainability through a triple bottom line approach. Objectives: 1. To produce an economic and ecological sustainable harvest of crabs from Cockburn Sound whilst maintaining social benefits Read moreRead less
Seafood CRC: Economic Management Guidance For Australian Abalone Fisheries
Funder
Fisheries Research and Development Corporation
Funding Amount
$84,140.55
Summary
The project addresses the need for harvest optimisation in Australian abalone fisheries.
No Australian abalone fisheries effectively utilise economic data in their management decision making process. South Australia has progressed the furthest by examining the historical performance of their abalone fishery with high-quality survey data, however, this is not incorporated into the decision making process for important rules like TAC setting (ie there are no forward projection analyses ....The project addresses the need for harvest optimisation in Australian abalone fisheries.
No Australian abalone fisheries effectively utilise economic data in their management decision making process. South Australia has progressed the furthest by examining the historical performance of their abalone fishery with high-quality survey data, however, this is not incorporated into the decision making process for important rules like TAC setting (ie there are no forward projection analyses of alternate management strategies on economic yield). All fisheries examine catch rate data with some appreciation that this is is an indiator of fishing costs as well as an index of stock abundance. However, this relationship between changing catch rates and cost has not been quantified. In summary, the level of economic information feeding into abalone fishery (business) decision making is sparse and there is ample scope for improvement in the data supplied to the people responsible for management decisions.
Thus there is a need for (i) tracking of economic performance of fisheries (beyond SA); (ii) formal consideration of cost of fishing (through CPUE) in setting management targets for different areas; (iii) considering the effect of product price in making management decisions that affect the location and timing of catch.
The project targets Investment Platform 3: Harvest Optimisation of the ACA strategic plan. This platform has three objectives that are not well addressed without this project. Several projects are underway on Objective 2 (“Management tools that enable targeted harvesting of fish to optimise market returns”) but these do not specifically address the economics of markets. Objectives 3 and 4 (“Techniques to increase marketable yield per fish” and “Benchmark harvest performance” also require fisheries economic research proposed here.
Lastly, the project squarely address the mission of the Future Harvest Theme: “Novel management strategies to increase economic yield and productivity of wild fisheries”.
Objectives: 1. Define baseline economic performance of participating abalone fisheries 2. Produce bio-economic analysis tools in abalone fisheries 3. Determine optimal management strategies using stock and economic information including seasonal / size / catch combinations 4. Promote and drive management change to capture opportunities identified at (3). 5. Define baseline economic performance of participating abalone fisheries Read moreRead less