Valuing Web Series: Economic, Industrial, Cultural and Social Value. This project investigates the value of web series as a form of online screen entertainment characterised by original and diverse content produced by emerging creatives. It will deploy the theoretical frame of ‘total value’ to assess the role and viability of web series: value accrued as career development opportunities for digital content makers; value accrued by the audiences who consume web series; and the value accrued by t ....Valuing Web Series: Economic, Industrial, Cultural and Social Value. This project investigates the value of web series as a form of online screen entertainment characterised by original and diverse content produced by emerging creatives. It will deploy the theoretical frame of ‘total value’ to assess the role and viability of web series: value accrued as career development opportunities for digital content makers; value accrued by the audiences who consume web series; and the value accrued by the Australian screen industry as web series contribute to innovation in a rapidly evolving global screen ecology. We have partnered with four leading web series festivals who will benefit directly from a hosting a number of forums for the discussion and dissemination of our comparative findings.Read moreRead less
Addressing Misinformation with Media Literacy through Cultural Institutions. Misinformation can harm democratic processes, social cohesion and public health outcomes. Media literacy prepares citizens for misinformation by developing critical analysis abilities. This project partners with Australian public cultural institutions to increase adult media literacy. Through an action-based, mixed methods approach, the project investigates adults’ experiences with online misinformation and assesses the ....Addressing Misinformation with Media Literacy through Cultural Institutions. Misinformation can harm democratic processes, social cohesion and public health outcomes. Media literacy prepares citizens for misinformation by developing critical analysis abilities. This project partners with Australian public cultural institutions to increase adult media literacy. Through an action-based, mixed methods approach, the project investigates adults’ experiences with online misinformation and assesses their ability to identify and challenge it. Research findings will inform the design and evaluation of targeted evidence-based media literacy training and resources that will be shared across broadcast media, physical spaces and online. Through these initiatives Australians will be better equipped to combat misinformation.Read moreRead less
New approaches measuring Australia’s creative workforce: Beyond the Census . This project aims to develop new approaches to measuring Australia’s creative workforce to address increasingly urgent questions about the value of this growing but poorly understood part of the economy and society. It expects to develop and demonstrate novel methods for capturing a range of creative activity currently at the margins of traditional measurement typified by the Census. Expected outcomes, which will benefi ....New approaches measuring Australia’s creative workforce: Beyond the Census . This project aims to develop new approaches to measuring Australia’s creative workforce to address increasingly urgent questions about the value of this growing but poorly understood part of the economy and society. It expects to develop and demonstrate novel methods for capturing a range of creative activity currently at the margins of traditional measurement typified by the Census. Expected outcomes, which will benefit industry partners, the cultural and creative industries, and international scholarship, include new understandings of the scope of creative qualifications, the contribution of creatives working outside the creative industries, the extent of second and other incomes, and the value of volunteering and online entrepreneurship.Read moreRead less
Chinese-language digital/social media in Australia. This project aims to study the production, content and use of digital/social media by mainland Chinese migrants in Australia. China’s global rise has generated widespread anxiety about its possible use of diasporic Chinese media to influence the world. This project expects to generate a new framework for analysing soft power and propaganda in digital/social media, while also undertaking a major rethinking of the concept of flexible citizenship. ....Chinese-language digital/social media in Australia. This project aims to study the production, content and use of digital/social media by mainland Chinese migrants in Australia. China’s global rise has generated widespread anxiety about its possible use of diasporic Chinese media to influence the world. This project expects to generate a new framework for analysing soft power and propaganda in digital/social media, while also undertaking a major rethinking of the concept of flexible citizenship. The study will produce a more accurate assessment of China’s influence through migrant media in Australia and elsewhere.Read moreRead less
Discovering a ‘good read’: Pathways to reading for Australian teens. This project aims to support the school, library, and book industries to increase teenagers’ recreational reading. Matching the right book to the right reader is essential to increase young people’s motivation to read. Yet how cultural intermediaries should operate to best effect within the complex ecologies that shape young people’s text selection is unclear. The project expects to generate robust evidence on how teens discove ....Discovering a ‘good read’: Pathways to reading for Australian teens. This project aims to support the school, library, and book industries to increase teenagers’ recreational reading. Matching the right book to the right reader is essential to increase young people’s motivation to read. Yet how cultural intermediaries should operate to best effect within the complex ecologies that shape young people’s text selection is unclear. The project expects to generate robust evidence on how teens discover books and the cultural factors that influence their choices. Expected outcomes include strategies that libraries, schools, and the book industry can use to promote Australian content for young adults, and equip young people to participate more fully in the social and economic benefits of pleasure reading.Read moreRead less