Location-Based Personalisation in Mobile Commerce (M-Commerce). M-commerce, though playing an important role in future competitiveness of Australia, suffers a low user demand. While location-based services have taken off in Europe, they are still at their infancy in Australia. In terms of IT access, Australia is ranked lower than many Asian countries. Our work gains an understanding of users' concerns and expectations of location-based services, which leads to better application designs and thus ....Location-Based Personalisation in Mobile Commerce (M-Commerce). M-commerce, though playing an important role in future competitiveness of Australia, suffers a low user demand. While location-based services have taken off in Europe, they are still at their infancy in Australia. In terms of IT access, Australia is ranked lower than many Asian countries. Our work gains an understanding of users' concerns and expectations of location-based services, which leads to better application designs and thus a wider adoption. An examination of users' attitude towards personalised content and concerns about data privacy provides insights to Australian legislation in relation to telemarketing and data-driven marketing. National benefits will stem from a balance between telemarketing efficiency and users' benefits.Read moreRead less
Industrial Transformation Research Hubs - Grant ID: IH120100021
Funder
Australian Research Council
Funding Amount
$2,500,000.00
Summary
Pathways to market: transforming food industry futures through improved sensing, provenance and choice. Pathways to market: transforming food industry futures through improved sensing, provenance and choice. This Research Hub aims to transform the Australian food industry by demonstrating how new knowledge on food production and consumption generated through novel sensing technologies and advanced modelling techniques can be implemented in smart applications to power competitiveness, sustainabil ....Pathways to market: transforming food industry futures through improved sensing, provenance and choice. Pathways to market: transforming food industry futures through improved sensing, provenance and choice. This Research Hub aims to transform the Australian food industry by demonstrating how new knowledge on food production and consumption generated through novel sensing technologies and advanced modelling techniques can be implemented in smart applications to power competitiveness, sustainability and innovation in food value chains.Read moreRead less
Floor trading versus computer trading - Does it matter? Computer systems for securities trading date from the 1980s. These systems are large, costly and extremely complex. Outcomes from their introduction were unforeseen and the relevant research literature is sparse. This project will investigate experimentally with a simulated trading system the effects on trading behaviour of important system parameters. Intelligent support systems for traders will also be developed and tested. The project ....Floor trading versus computer trading - Does it matter? Computer systems for securities trading date from the 1980s. These systems are large, costly and extremely complex. Outcomes from their introduction were unforeseen and the relevant research literature is sparse. This project will investigate experimentally with a simulated trading system the effects on trading behaviour of important system parameters. Intelligent support systems for traders will also be developed and tested. The project team combines needed expertise from the areas of human decision making, finance, and advanced information technologies. Results will be important for theory of market microstructure and interactive intelligent systems and also for an important industry in Australia.Read moreRead less