Examining the impact of marketing communications on brand image, brand equity and behaviour outcomes. The results would help charities in brand building activities through improved marketing communications. For example, the Australian Red Cross Blood Service (ARCBS) can understand how to improve their brand equity (e.g. improving loyalty, enhancing brand awareness levels, achieving higher perception of quality as well as enhancing brand image) in their donor markets. Increased commitment from th ....Examining the impact of marketing communications on brand image, brand equity and behaviour outcomes. The results would help charities in brand building activities through improved marketing communications. For example, the Australian Red Cross Blood Service (ARCBS) can understand how to improve their brand equity (e.g. improving loyalty, enhancing brand awareness levels, achieving higher perception of quality as well as enhancing brand image) in their donor markets. Increased commitment from the donors is likely to result in benefits such as more blood donations for this charity organisation. This would mean better services provided by ARCBS which would mean promoting and maintaining good health among the Australian public.Read moreRead less
Internet Companies and Consumer Behaviour: A Study of Consumer-Company Identification and Word of Mouth Communication. The emergence of Internet based companies has significantly changed consumer marketplaces within Australia. Companies using Internet related technologies are offering consumers new and better marketplace choices and, in turn, generating new revenue streams. This project seeks to understand the growth of such companies, to investigate the process of Internet related word of mo ....Internet Companies and Consumer Behaviour: A Study of Consumer-Company Identification and Word of Mouth Communication. The emergence of Internet based companies has significantly changed consumer marketplaces within Australia. Companies using Internet related technologies are offering consumers new and better marketplace choices and, in turn, generating new revenue streams. This project seeks to understand the growth of such companies, to investigate the process of Internet related word of mouth communication -- a process on which much of the success of these new companies rests -- and to build decision making tools for companies -- helping them to create, implement and modify strategies that are appropriate for this dynamic environment.Read moreRead less
The boomerang effect of rumour denials: An attributional analysis. Rumours can have many harmful consequences. They may lead to damaged reputations, reduced morale, panic, stress and loss of interpersonal trust. Furthermore, they are very hard to manage. A simple denial of a rumour can often result in increased belief in the rumour. This boomerang effect makes it very difficult to combat harmful rumours. The proposed research applies causal attribution theory to explain the causes behind the boo ....The boomerang effect of rumour denials: An attributional analysis. Rumours can have many harmful consequences. They may lead to damaged reputations, reduced morale, panic, stress and loss of interpersonal trust. Furthermore, they are very hard to manage. A simple denial of a rumour can often result in increased belief in the rumour. This boomerang effect makes it very difficult to combat harmful rumours. The proposed research applies causal attribution theory to explain the causes behind the boomerang effect. It uses a combination of laboratory and field experiments and aims to develop and test strategies to overcome this effect.Read moreRead less
The politics of expertise during COVID-19. Experts play a crucial role during crises. This project aims to examine how four governments (Australia, Sweden, United Kingdom and United States) have incorporated public health expertise into their decision making during COVID-19. These countries have similar economic resources, liberal democratic institutions, health system capacities and pandemic preparedness. Yet, their governments responded differently to COVID-19. We will conduct a comparative st ....The politics of expertise during COVID-19. Experts play a crucial role during crises. This project aims to examine how four governments (Australia, Sweden, United Kingdom and United States) have incorporated public health expertise into their decision making during COVID-19. These countries have similar economic resources, liberal democratic institutions, health system capacities and pandemic preparedness. Yet, their governments responded differently to COVID-19. We will conduct a comparative study of how governments managed disagreements between experts and how they integrated diverse expert views into pandemic decision making processes. The research will advance our understanding of the role of experts during crises and help inform governments response to future pandemics. Read moreRead less
Decision making in international organisations: who and what shapes decisions? This project explores the working of seven international organisations (IOs) to ask who or what shapes what IOs do. Using public policy concepts to analyse the contributions of state representatives, chief executives and staff within IOs, this project seeks to provide more realistic appreciation of what IOs can achieve.
The Evolution of East Asian Regionalism. In the aftermath of the East Asian crisis of 1997, the countries of East Asia have embarked upon a self-consciously pursued project of political integration or regionalism. If successful, it will have profound implications for the region's internal and external relations, and future development. This project will examine how regionalism is evolving in this strategically pivotal area, detail the factors that are encouraging or obstructing this process, and ....The Evolution of East Asian Regionalism. In the aftermath of the East Asian crisis of 1997, the countries of East Asia have embarked upon a self-consciously pursued project of political integration or regionalism. If successful, it will have profound implications for the region's internal and external relations, and future development. This project will examine how regionalism is evolving in this strategically pivotal area, detail the factors that are encouraging or obstructing this process, and provide a more appropriate theoretical framework in which to understand East Asia's highly distinctive style of regional integration.Read moreRead less
Nuclear Giants? Prospects for Nuclear Energy in China and India. Since the traditional path of energy consumption is not an option for China and India, nuclear energy is recommended as a clean and sustainable alternative. If either China or India or both start expanding their nuclear energy capacity, Australia has a direct interest as a major supplier of coal, natural gas and uranium. As two unconvential great powers, their ability to expand nuclear energy to an extent necessary to meet the ch ....Nuclear Giants? Prospects for Nuclear Energy in China and India. Since the traditional path of energy consumption is not an option for China and India, nuclear energy is recommended as a clean and sustainable alternative. If either China or India or both start expanding their nuclear energy capacity, Australia has a direct interest as a major supplier of coal, natural gas and uranium. As two unconvential great powers, their ability to expand nuclear energy to an extent necessary to meet the challenges will have security implications in the region. Understanding the nuclear politics in these two countries is a necessary requirement for Australia.Read moreRead less
Assessing the Impact of Public Finances on the PNG-Australia Borderland. The project aims to address a vexed public policy problem of how to better manage the flow of public finances and people across our international borders. Torres Strait Islanders and Papua New Guinea (PNG) nationals living in the PNG–Australia borderland have relatively unrestricted access across the border for traditional activities, under the legal framework of the Torres Strait Treaty. The interplay of public finance exp ....Assessing the Impact of Public Finances on the PNG-Australia Borderland. The project aims to address a vexed public policy problem of how to better manage the flow of public finances and people across our international borders. Torres Strait Islanders and Papua New Guinea (PNG) nationals living in the PNG–Australia borderland have relatively unrestricted access across the border for traditional activities, under the legal framework of the Torres Strait Treaty. The interplay of public finance expenditure emanating from Australia strongly dominates the borderland economy, influencing cross-border mobility and attendant public health and security risks from disease transmission, quarantine and transnational crime. By problematising current policy framings and analysing the asymmetric socio-economic context of the region relative to other borderlands internationally, the project aims to propose alternative finance modalities that improve effectiveness across both sides of the border.Read moreRead less
International Civil Servants and the World Bank: their Role and Impact. The World Bank is the principal international organisation responsible for alleviating poverty and advocating good governance.Understanding the World Bank and its impact in the South Asian and East Asia regions should enable an improved capability for Australia to appreciate the attempts to alleviate the poverty in the region that is so much a source of instability there. We further need to understand the potential of int ....International Civil Servants and the World Bank: their Role and Impact. The World Bank is the principal international organisation responsible for alleviating poverty and advocating good governance.Understanding the World Bank and its impact in the South Asian and East Asia regions should enable an improved capability for Australia to appreciate the attempts to alleviate the poverty in the region that is so much a source of instability there. We further need to understand the potential of internatonal civil servants to contribute to international cooperation and the process of globalization. Read moreRead less
Collaboration as a solution to wicked public policy problems: the example of regional environmental and natural resources policy in Australia. This project contributes to the water national priority by assessing two major national programs to improve Australia's land and water management through innovative collaboration models. It examines whether new collaborations between governments and NGO stakeholders, together with the creation of numerous regional bodies, are likely to achieve better outc ....Collaboration as a solution to wicked public policy problems: the example of regional environmental and natural resources policy in Australia. This project contributes to the water national priority by assessing two major national programs to improve Australia's land and water management through innovative collaboration models. It examines whether new collaborations between governments and NGO stakeholders, together with the creation of numerous regional bodies, are likely to achieve better outcomes than the previous regulatory models. The project will enhance public policy models through analysis of the strengths and limitations of the new program approach. Problems and prospects at the national, state and regional levels will be assessed including how different forms of collaboration are linked to effective and accountable institutional arrangements. Read moreRead less