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Multimedia effectiveness in boosting entrepreneurial Indigenous microenterprises. This research will address a major challenge facing Indigenous people in rural, regional and metropolitan Australia: How can new media boost Indigenous microenterprises? It will do this by examining how Indigenous peoples are using new mkedia to increase community cohesion, employment, investment and tourism. In conjunction with Industry Partner, Kooemba Jdarra, this project will research and evaluate the impact In ....Multimedia effectiveness in boosting entrepreneurial Indigenous microenterprises. This research will address a major challenge facing Indigenous people in rural, regional and metropolitan Australia: How can new media boost Indigenous microenterprises? It will do this by examining how Indigenous peoples are using new mkedia to increase community cohesion, employment, investment and tourism. In conjunction with Industry Partner, Kooemba Jdarra, this project will research and evaluate the impact Indigenous microenterprises have on community development, building theoretical and practical knowledge for cultural and economic sustainability. The outcomes will include a 'best practice' model of Indigenous microenterprises and a map of activity in the area.Read moreRead less