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Field of Research : International Business
Socio-Economic Objective : Marketing
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  • Funded Activity

    Discovery Projects - Grant ID: DP0346220

    Funder
    Australian Research Council
    Funding Amount
    $83,000.00
    Summary
    An Investigation of Export Performance Determinants Across Service Types. The objective of this research is to investigate the export performance drivers of services firms, and consider how these drivers differ across service types. Previous research into export performance drivers has focused primarily on manufacturers. However, theory in services marketing suggests that there are not only key differences between service firms and manufacturers, but also key differences across different service .... An Investigation of Export Performance Determinants Across Service Types. The objective of this research is to investigate the export performance drivers of services firms, and consider how these drivers differ across service types. Previous research into export performance drivers has focused primarily on manufacturers. However, theory in services marketing suggests that there are not only key differences between service firms and manufacturers, but also key differences across different service types. This research is both timely and critical given the recently stated Federal Government objective of doubling the number of exporters over the next five years, and the fact that the services sector is the fastest growing export sector.
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    Funded Activity

    Discovery Projects - Grant ID: DP0558365

    Funder
    Australian Research Council
    Funding Amount
    $53,886.00
    Summary
    The Marketing Performance of International Subsidiaries Post Merger and Acquisition. Globalisation is a fact of life, illustrated by Australia's attempt to establish a free trade agreement (FTA) with the US and current FTAs with Singapore and Thailand. It is imperative that Australia finds out why and how its firms perform after they have been taken over or merged with a foreign firm. Especially if the Australian firm is export active, because if the Australian firm starts to perform poorly afte .... The Marketing Performance of International Subsidiaries Post Merger and Acquisition. Globalisation is a fact of life, illustrated by Australia's attempt to establish a free trade agreement (FTA) with the US and current FTAs with Singapore and Thailand. It is imperative that Australia finds out why and how its firms perform after they have been taken over or merged with a foreign firm. Especially if the Australian firm is export active, because if the Australian firm starts to perform poorly after it has been merged/acquired by the foreign firm this could have a negative impact on Australia's Balance of Payments/Balance of Trade thereby making a study of this type most timely.
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    Funded Activity

    Linkage Projects - Grant ID: LP0561507

    Funder
    Australian Research Council
    Funding Amount
    $60,000.00
    Summary
    International franchising success factors: A guide for Australian franchise systems. Australia is considered the most 'franchised' nation in the world. With 850 franchisors, it has over three times the number of systems per capita than the United States. However, Australian franchises are small due to the country's limited population, with 60% of systems holding fewer than 30 units. One third of Australian franchisors now operates internationally, however little is known about how they plan an .... International franchising success factors: A guide for Australian franchise systems. Australia is considered the most 'franchised' nation in the world. With 850 franchisors, it has over three times the number of systems per capita than the United States. However, Australian franchises are small due to the country's limited population, with 60% of systems holding fewer than 30 units. One third of Australian franchisors now operates internationally, however little is known about how they plan and implement their expansion strategies. It appears that franchisors are reacting to approaches made by overseas investors rather than proactively developing international expansion strategies. This research will examine the practices of successful exporters to develop a model of best practice for future activity in the sector.
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    Funded Activity

    Linkage Projects - Grant ID: LP0348087

    Funder
    Australian Research Council
    Funding Amount
    $69,099.00
    Summary
    A best practice Supply Chain Model for exporting Australia's Fresh produce to global retailers in Thailand. In order to assist the Victoria Government to meet the target of increasing Victorian food export to $12 billion by the year 2010, this project sets out to produce a best practice Supply Chain Model for exporting Australia's fresh produce to global retailers in Thailand. This model will contribute significantly to the improvements of efficiency and effectiveness of Australia's fresh produc .... A best practice Supply Chain Model for exporting Australia's Fresh produce to global retailers in Thailand. In order to assist the Victoria Government to meet the target of increasing Victorian food export to $12 billion by the year 2010, this project sets out to produce a best practice Supply Chain Model for exporting Australia's fresh produce to global retailers in Thailand. This model will contribute significantly to the improvements of efficiency and effectiveness of Australia's fresh produce export supply chain and thus the competitiveness and profitability of Australia's fresh produce export. This will greatly benefit Australia's regional and rural communities generally and Victoria in particular.
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    Funded Activity

    Discovery Projects - Grant ID: DP0558337

    Funder
    Australian Research Council
    Funding Amount
    $160,000.00
    Summary
    A Study of Dynamic Capabilities in Australian and US Born Global Firms. Government policy recommendations for internationalising resources-constrained small and medium firms will be made. Practitioners will be informed of feasible paths for early and rapid internationalisation. Yet-to-internationalise small and medium enterprises will be advised on how to acquire, reconfigure and use capabilities to achieve positional advantages in international markets. The Australian and international academi .... A Study of Dynamic Capabilities in Australian and US Born Global Firms. Government policy recommendations for internationalising resources-constrained small and medium firms will be made. Practitioners will be informed of feasible paths for early and rapid internationalisation. Yet-to-internationalise small and medium enterprises will be advised on how to acquire, reconfigure and use capabilities to achieve positional advantages in international markets. The Australian and international academic community will be better informed of born global internationalisation, enriching teaching and learning practices in entrepreneurship, international business, international marketing, strategic management and small business management.
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    Funded Activity

    Discovery Projects - Grant ID: DP1095395

    Funder
    Australian Research Council
    Funding Amount
    $388,000.00
    Summary
    Understanding civil society activists. The growing role and importance of civil society groups demands an understanding of their philosophical and intellectual underpinnings and who the people are that support their agendas. This project provides a multifaceted picture of the supporters of three critical social causes: environmental sustainability, animal welfare and economic globalisation. Understanding who these people are and what motivates them will give us a better understanding of many o .... Understanding civil society activists. The growing role and importance of civil society groups demands an understanding of their philosophical and intellectual underpinnings and who the people are that support their agendas. This project provides a multifaceted picture of the supporters of three critical social causes: environmental sustainability, animal welfare and economic globalisation. Understanding who these people are and what motivates them will give us a better understanding of many of the drivers of our own economic and social future, thereby helping to strengthen Australia's social and economic fabric.
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