Branding Cities on the West Pacific Rim: Cinematic Traditions and Tourism Marketing Strategies in Hong Kong, Shanghai and Sydney. This innovative project emphasises brand-building as a part of visual culture, and cinema as a contributory influence to marketing decisions. It will produce a landmark study of media synergies in the contemporary world. It compares cinematic traditions and tourism marketing in cosmopolitan cities in the Australiasian region. The comparison, based on archival analysis ....Branding Cities on the West Pacific Rim: Cinematic Traditions and Tourism Marketing Strategies in Hong Kong, Shanghai and Sydney. This innovative project emphasises brand-building as a part of visual culture, and cinema as a contributory influence to marketing decisions. It will produce a landmark study of media synergies in the contemporary world. It compares cinematic traditions and tourism marketing in cosmopolitan cities in the Australiasian region. The comparison, based on archival analysis and on interviews with producers, policy makers, and consumers, will determine whether images of the city converge or compete in business practice and cultural production. The research complements recent major Australian initiatives to re-evaluate creativity in the media.Read moreRead less
Web Services Reputation Management. This project directly supports the National Research Priority 4: Safeguarding Australia. More specifically, it aims at creating mechanisms that will make it more difficult to use the Internet as a platform for launching attacks against the business processes of Australian organisations that provide and consume Web services. At the same time this will stimulate the establishment of high quality WS markets. As direct social benefit of this research, Australian o ....Web Services Reputation Management. This project directly supports the National Research Priority 4: Safeguarding Australia. More specifically, it aims at creating mechanisms that will make it more difficult to use the Internet as a platform for launching attacks against the business processes of Australian organisations that provide and consume Web services. At the same time this will stimulate the establishment of high quality WS markets. As direct social benefit of this research, Australian organisations will be able to integrate the best quality Web services as part of their business processes, and thereby avoid being negatively impacted by low quality and deceptive Web services. Read moreRead less
Spatial data mining with intelligent agents for E-commerce. The current explosion of spatial data enables many new kinds of queries, but also raises technical issues. This project investigates such questions for online spatial data mining within the NSW Land and Property Information. The LPI will place its cadastral and land title information online during 2001 and plans to develop links to outside data holdings. These activities raise three key questions, with widespread relevance to other syst ....Spatial data mining with intelligent agents for E-commerce. The current explosion of spatial data enables many new kinds of queries, but also raises technical issues. This project investigates such questions for online spatial data mining within the NSW Land and Property Information. The LPI will place its cadastral and land title information online during 2001 and plans to develop links to outside data holdings. These activities raise three key questions, with widespread relevance to other systems: finding practical approaches to processing queries in a distributed data warehouse; using adaptive agents to create robust, flexible spatial query systems; and identifying organizational models for commercialization of online spatial queries.Read moreRead less
Linkage Infrastructure, Equipment And Facilities - Grant ID: LE0347194
Funder
Australian Research Council
Funding Amount
$411,000.00
Summary
Interactive Television Audience Research Laboratory. Interactive Television is a rapidly emerging platform for global media and e-commerce that is poised to dramatically transform the role of television in society. In collaboration with a range of university and industry partners, Murdoch University aims to establish Australia's first dedicated public research laboratory for assessing consumer motivation, evaluating program usability and theorising audience response to Interactive Television app ....Interactive Television Audience Research Laboratory. Interactive Television is a rapidly emerging platform for global media and e-commerce that is poised to dramatically transform the role of television in society. In collaboration with a range of university and industry partners, Murdoch University aims to establish Australia's first dedicated public research laboratory for assessing consumer motivation, evaluating program usability and theorising audience response to Interactive Television applications. The laboratory will feature specialised testing equipment designed to emulate real-world digital broadcasting environments, enabling rich data on viewing behaviour to be collected and analysed. As an independent facility, the laboratory will provide an invaluable resource for academic and industry research.Read moreRead less
Autonomous Agents and Systems with General Intelligence. Autonomous software agents and robotic systems with general intelligence are frontier technologies that have the potential to significantly enhance Australia's leading role in information and communication technology. A new generation of intelligent software is provided by computer programs that can adapt fully automatically to previously unknown situations without the need to be re-programmed. Innovative products will also emerge from a n ....Autonomous Agents and Systems with General Intelligence. Autonomous software agents and robotic systems with general intelligence are frontier technologies that have the potential to significantly enhance Australia's leading role in information and communication technology. A new generation of intelligent software is provided by computer programs that can adapt fully automatically to previously unknown situations without the need to be re-programmed. Innovative products will also emerge from a new generation of autonomous systems that are able to adapt to different environments.Read moreRead less
New Mobile Interface Techniques for Accessing Desktop Applications from Mobile Devices. The mobile data industry is a multi-billion dollar industry and is growing at a rate of seventeen percent per year. The capability to access data and applications from handheld devices is becoming increasingly vital for businesses and transforming business practices. However, while there are a multitude of software applications available for use on desktop computers these typically can't be used from mobile d ....New Mobile Interface Techniques for Accessing Desktop Applications from Mobile Devices. The mobile data industry is a multi-billion dollar industry and is growing at a rate of seventeen percent per year. The capability to access data and applications from handheld devices is becoming increasingly vital for businesses and transforming business practices. However, while there are a multitude of software applications available for use on desktop computers these typically can't be used from mobile devices due to the small form factor. In this project we will develop new mobile interface techniques and methodologies that will allow unaltered desktop software applications to be used from small-form factor mobile devices, via transforming the application interfaces.Read moreRead less
Supply Chain Management and eProcurement. This project will assist Australian firms assess the impact of emerging Internet-enabled electronic business (e-business) initiatives in the area of procurement and supply chain management. The aims are to identify factors that constrain/enable e-procurement in creating sustained value; describe key elements of suceses in the development, application and effective use of e-procurement; provide the basis for assessing progress in understanding and use of ....Supply Chain Management and eProcurement. This project will assist Australian firms assess the impact of emerging Internet-enabled electronic business (e-business) initiatives in the area of procurement and supply chain management. The aims are to identify factors that constrain/enable e-procurement in creating sustained value; describe key elements of suceses in the development, application and effective use of e-procurement; provide the basis for assessing progress in understanding and use of successive waves of innovation in areas of e-procurement and supply chain management; and develop industry benchmarks for critical dimensions of effectiveness in these areas.Read moreRead less
The Evolution of Business Networks in Virtual Marketplaces. This project investigates the evolution of business networks and the development of players? strategies in future generation marketplaces. It builds on our electronic trading environment currently being developed. Here, an immersive virtual world marketplace, populated by avatars representing people and agents, contains tools for accessing and presenting all contextual information. It enables observations and measurements that cannot be ....The Evolution of Business Networks in Virtual Marketplaces. This project investigates the evolution of business networks and the development of players? strategies in future generation marketplaces. It builds on our electronic trading environment currently being developed. Here, an immersive virtual world marketplace, populated by avatars representing people and agents, contains tools for accessing and presenting all contextual information. It enables observations and measurements that cannot be achieved in physical marketplaces. Network mining techniques will examine those relationships that shape and are shaped by the innovation and entrepreneurial process. The project will develop techniques that guide these evolving relationships towards innovation, which will be trialed in a real market.Read moreRead less
Logical Foundation and Implementation Technology for Automated Negotiation. The logic of bargaining is fundamental to understanding human negotiation and multiagent interaction. This project provides a new paradigm of negotiation with the integration of qualitative and quantitative analysis of bargaining processes and enhancement of implementation technologies for negotiation automation and trading agent design. The theoretic approach can be applied to a wide range of areas for the analysis of e ....Logical Foundation and Implementation Technology for Automated Negotiation. The logic of bargaining is fundamental to understanding human negotiation and multiagent interaction. This project provides a new paradigm of negotiation with the integration of qualitative and quantitative analysis of bargaining processes and enhancement of implementation technologies for negotiation automation and trading agent design. The theoretic approach can be applied to a wide range of areas for the analysis of economic, political and social phenomena. The techniques, algorithms and possible patents generated by the project can be directly used by the Australian IT industry for the development of efficient e-trading systems, allowing Australian business to take advantage of new e-market territories.Read moreRead less
Towards a Virtual Enterprise Framework for Effective Business Process Outsourcing. With the advent of the Internet, Virtual Enterprises (VEs) are breaking down geographical barriers of nations, enabling the Business Process Outsourcing (BPO) of corporate business activities. The primary objective of this project is to leverage international expertise in Australia and Japan to develop a VE framework for effective BPO by studying the effect of evolving virtual team coordination techniques under al ....Towards a Virtual Enterprise Framework for Effective Business Process Outsourcing. With the advent of the Internet, Virtual Enterprises (VEs) are breaking down geographical barriers of nations, enabling the Business Process Outsourcing (BPO) of corporate business activities. The primary objective of this project is to leverage international expertise in Australia and Japan to develop a VE framework for effective BPO by studying the effect of evolving virtual team coordination techniques under alternative VE orderings. An organising framework for VEs will provide the ideal structure for high technology Australian firms to compete globally by drawing on entrepreneurial and knowledge capital of technologically advanced nations, whilst sustaining and maximising their own domestic array of skills and capabilities through an efficient vertical international division of labour.Read moreRead less